7Invent
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Authorised partner: Manago AI

From data to customer growth

We connect business analytics and AI with marketing that understands the customer. 7Invent is an authorised partner of the Manago AI platform (formerly SALESmanago).

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One story: from data to decision to action

  1. We connect business dataERP, CRM, e-commerce, sales, inventory and finance.
  2. We uncover business opportunitiesPower BI, KPIs, profitability, forecasting and AI business analytics.
  3. We activate customersManago AI: marketing automation, segmentation, personalisation and loyalty programmes, within the agreed scope of the solution.
  4. We measure business resultsRepeat purchases, conversion, revenue per customer, acquisition cost and marketing ROI.

Power BI shows what is happening and where the opportunity is, and marketing automation lets you act on customers. Together they close the loop from analysis to results.

What we offer e-commerce clients

Abandoned cart automation

Reminders to customers who did not complete a purchase, with the products they viewed or added to the cart.

Personalisation and product recommendations

Offers based on purchase history, interests and behaviour on the webshop.

Loyalty and repeat purchases

Segmentation by value and purchase frequency, points programmes and personalised incentives to bring customers back.

E-commerce marketing analytics

Overview of sales, campaign-attributed revenue and channel performance, connected to Power BI for a wider view of profitability.

We describe the capabilities of the platform. Availability of individual features and channels depends on the package, configuration and the client's integrations.

Example scenario: Power BI + Manago AI

  1. 1
    Power BI reveals the opportunityCustomers who used to buy regularly now buy less often. Revenue from existing customers falls even though total turnover stays stable.
  2. 2
    Manago AI triggers actionBased on available data and the appropriate consents, a segment of customers for reactivation is formed and personalised communication starts.
  3. 3
    Power BI measures the resultRepeat purchases, additional revenue, margin and campaign cost are compared, with a control group where possible.

This is an illustrative demo scenario, not the results of a real client.

Turn customer data into sales growth.

Describe your webshop and what you want to achieve. We answer specifically, with no sales pressure.

Request information and advice Official site: Manago AI Commerce Marketing ↗